• A Contributor to Residents for a United Cupertino

SANTA CLARA COUNTY 3.0: On Sunday morning, if you need to get milk, do you have to get in your car?

If you could walk to the corner market, do you see that as desirable planning for our Community?



There is the fundamental change that's occurring in our region’s demographics. As baby boomers are aging, the millennials are entering the workplace and their needs are not being met by our current Bay Area land-use planning.

Cupertino is an aging community with a large stock of single-family homes built primarily around the automobile whose values over the past 15 to 20 years have skyrocketed. Housing is in demand here in the Bay and it presents a conundrum for the current and future residents.

On the one hand, young professionals in their 20s who want to live near their jobs or new families in their 30s want good schools, but neither can afford to purchase a home in Cupertino when the cost of a house hovers just below $2 million.

On the other hand, the aging population, sees a significant disincentive of the assessed capital gains tax when trying to sell their home. While that’s a seemingly good problem to have, after capital gains and property taxes, where can the aging go to find something affordable with what’s left after the sale of their house?

So in a strange circumstance, residents are just as economically locked-in as young people are economically locked-out.

In the "Envisioning Santa Clara 3.0" on March 14, 2017 conference, Don Weden, a 30-year urban planner for the County of Santa Clara, gave a presentation on the various forces that are driving the transition from 2.0 Suburbia (traditional Cupertino) to 3.0 Urban / Suburban which will change land use in the next 15 years. This conference emphasized that urban planning has to be based on future NEEDS, not wants. We are fortunate to be living in an area that has jobs and economic growth, but population growth is driven by longevity of the aging boomers and their ability to age-in-place.

His conclusion is that the millennials and aging boomers as the largest demographics want the same environment: a walkable neighborhood in their city.

This video gives us a good visibility into these complex issues facing the South Bay region and especially acute here in Cupertino.